Client Impact Story

Customized Salesforce solution improve visibility and engagement

Make-A-Wish Foundation manages wish and volunteer information through the cloud

First, the client and their unique needs

Make-A-Wish Foundation is a non-profit organization that grants wishes of children with life-threatening medical conditions around the world. Since 1980, the foundation has granted hundreds of thousands of wishes to children in 50 different countries.

As the organization grew to over 60 independently chartered affiliates, Make-A-Wish found it challenging to meet their unique technology needs while staying compliant with the overall wish-granting process. In order to continue bringing the Make-A-Wish mission to life, a new set of digital offerings were needed to increase collaboration and develop an efficient & standardized wish-granting process. To accomplish this goal, Make-A-Wish partnered with MST Solutions to define, develop and implement a customized Salesforce solution that would improve visibility and engagement to their process and boost overall wish-granting capacity and efficiency.

Business Challenges

Prior to implementing their new solution, Make-A-Wish was struggling to maintain business innovation and growth with their existing IT infrastructure and application services. Although they already started using Salesforce for fundraising, cloud-based systems and processes had not yet been fully adopted throughout the organization. In order to keep doing what they do best–provide more wishes to more kids–Make-A-Wish needed to create a platform that could accommodate the needs of internal and external stakeholders with a user-friendly interface and enhanced community portal features.

Our Solution

After understanding the overall needs of the organization, MST Solutions implemented a variety of Salesforce products using MuleSoft as a middleware platform to connect with back-office systems and integrate data to and from Salesforce. Over a multi-year engagement with MST Solutions, Make-A-Wish was able to launch its Wish Cloud and Fundraising Cloud platforms and implemented its Donor and Volunteer Communities. The solution has provided an enhanced experience with rich, beautiful content for all of its chapters and stakeholders.

Technologies Used

Salesforce Platform

Sales Cloud

Non-Profit Success Pack (NPSP)

Community Plus


The Results

Implemented Wish Cloud

Enhanced user experience

Increased efficiency of the entire wish-granting process

Launched a robust Donor and Volunteer Community portal

By partnering with MST Solutions to enhance its existing systems, Make-A-Wish was able to significantly reduce data entry time when granting wishes and improve visibility and engagement while increasing its wish-granting capacity. The enhancements made to the existing Fundraising Cloud platform allow for more collaboration when raising funds while the expanded Donor Community allows reoccurring donors to manage their donations and encourages better future support from one-time donors. Finally, the Volunteer Community provides a freshly designed onboarding process and access for volunteers to participate in the wish-granting process with self-service wish management tools. With internal and external stakeholders all using the same platform, Make-A-Wish has unleashed the full power of Salesforce and transformed their digital offerings to support the future growth of the organization.